
Morgan Stanley says that India would become the "most sought-after consumer market" in the world.
August 13, 2025, New Delhi, India: Morgan Stanley’s latest analysis says that India is about to enter a decade of change that could make it the world’s most desirable consumer market and a major economic force. The study lays out a strong vision for India’s future, based on a number of fundamental changes that should lead to a new, more stable economic environment.
One of the most important things to remember is that India is expected to become the “most sought-after consumer market” in the globe. Several things will help this happen, such as a big change in energy and a big rise in the manufacturing sector’s percentage of GDP.
The paper also says that a smaller saving imbalance, caused by a drop in oil’s share of India’s GDP and a rise in service exports, will lead to “structurally lower real interest rates.” This, along with lower inflation volatility caused by changes in both supply and policy, should lead to a situation of “high growth with low volatility, falling interest rates, and low beta.”
This economic stability is expected to have a big effect on the financial markets, which will lead to more households investing in stocks. The paper says that this trend is already clear in the ongoing interest in stocks.
The report talks about a few things that could help the company develop even more in the future. These are a final trade deal with the US, an increase in capital spending, and a general rise in high-frequency economic data. Strengthening commercial ties with China could potentially be a big factor in growth.
The research says that a recent slowdown in profits growth seems to be coming to an end, but it also says that a dovish central bank is helping things turn around. But for people to feel good about this rebound, they may need to know more about the growth environment outside of the country and how GST rates are set.
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