Star-Studded Streaming Academy Awards Celebrate Excellence in OTT Content

The Streaming Academy Awards are currently underway, honoring outstanding original content from streaming platforms in both Hindi and regional languages. This prestigious event, highlighting the best in web series and films directly streamed on OTT platforms, has attracted a galaxy of celebrities and industry stalwarts.

The star-studded affair saw notable appearances from celebrities such as Aditi Rao Hydari, Mahira Sharma, Madhurima Tuli, Ishaan Khattar, and many others.

Aditi Rao Hydari turned heads in a stunning black designer gown, showcasing elegance with a sleek hairstyle and minimalist makeup. Her ensemble was complemented by statement earrings and bangles, making her one of the evening’s highlights.

Priyamani, draped in a graceful white saree, exuded charm with her sleek bun, oxidised jewellery, and understated makeup. She epitomized classic beauty on the red carpet.

Rakul Preet wowed the crowd in a vibrant orange gown, her sophisticated high bun and subtle makeup enhancing her natural beauty. Striking earrings added a touch of glamour to her look.

Manish Paul looked dapper in a black sequined suit paired with bold black spectacles, showcasing his signature style.

Neena Gupta opted for comfort without compromising on style, choosing a kaftan-style dress paired with black pants, demonstrating her unique fashion sense.

Sobhita Dhulipala was a vision in a black shimmery saree, her ensemble completed with a high bun and bold red wine lip makeup, highlighting her striking features.

Rana Daggubati made a stylish appearance in a sleek black suit, adding to the evening’s glamour.

Other stars who attended the event included Ishaan Khattar, Manoj Bajpayee, Kabir Khan, Wamiqa Gabbi, Jim Sarbh, Mannara Chopra, Aditi Bhatia, and Darshan Kumar.

Organized as part of SIIMA, the Streaming Academy Awards feature a total of 48 categories – 24 dedicated to Hindi content and 24 to regional languages. According to Brinda Prasad Adusumilli, Chairperson of SIIMA, the event plays a crucial role in recognizing excellence across diverse linguistic streams on digital platforms.

“Post-pandemic, digital has become the primary source of content consumption, and content consumption on streaming platforms has become language agnostic. We at SIIMA believe in building an event celebrating the best of streaming platforms irrespective of the language in which the content is produced. We are happy to partner with NEXA in this new initiative as NEXA strongly believes in celebrating excellence,” stated Adusumilli.

In the Hindi content category, Amazon Prime leads with 40 nominations, followed by Netflix with 32 nominations, Zee5 with 17, Disney Hotstar with 15, Sony Liv with 10, and Jio Cinema with 8 nominations. In the regional content category, Aha Telugu stands out with 35 nominations, Amazon Prime follows with 28 nominations, Aha Tamil with 12, Disney Hotstar with 9, Zee5 and Hoichoi with 5 each, and Sony Liv with 2 nominations.

Taking place in Mumbai, the awards ceremony marks a significant occasion for the streaming industry and its contributors, celebrating the diverse and innovative content that has captivated audiences across the country.