Rapper King recently made a dazzling debut at the 77th edition of the Cannes Film Festival. Clad in a stunning silk blazer designed by Anamika Khanna, King looked dapper as he walked the iconic red carpet.
Reflecting on his first Cannes experience, King said, “Cannes. Wow. It wasn’t just about me, it was about representing all the talented Indian musicians out there. Cannes felt like a turning point, a chance to show the world what Indian music can do. I wanted to wear an Indian designer and bring a part of my country along with me. The fabric and the work on my outfit give you a proud touch of our talented handloom industry.”
In conjunction with King’s debut, Sanjay Jaju, Secretary of the Ministry of Information and Broadcasting, hosted the first-ever Bharat Parv. This event celebrated the rich culture, cuisine, handicrafts, and cinema of India at the French Riviera.
Organized by NFDC in association with FICCI under the aegis of the Ministry of Information and Broadcasting, the event was a resounding success. Cannes delegates were fully immersed in the evening’s exceptional performances and the delightful array of fusion cuisine.
Over 250 delegates attended the evening, showcasing Indian culture, cuisine, and cinema on a global platform. The event also saw the unveiling of posters for the 55th International Film Festival of India (IFFI) and the save-the-date poster for the inaugural World Audio Visual Entertainment Summit (WAVES).
Sanjay Jaju, along with filmmakers Ashok Amritraj, Richie Mehta, singer Shaan, actor Rajpal Yadav, and film veteran Bobby Bedi, officiated the unveiling.
Chef Varun Totlani, specially flown in for the occasion, curated a menu that radiated the warmth and hospitality intrinsic to Indian culture. His culinary creations were a highlight of the evening, offering attendees a taste of India’s diverse and flavorful cuisine.
The night was further enlivened by performances from singer Sunanda Sharma, who delivered energetic Punjabi numbers. She was joined by budding singers Pragati, Arjun, and Maahi, Shaan’s son, making it a memorable celebration of Indian talent.
