July 17, 2025: Authorities in Blackburn with Darwen have issued a safety warning regarding Labubu dolls, following an investigation by the local Trading Standards team. The dolls, based on the viral toy character from “The Monsters” series by Hong Kong artist Kasing Lung, have surged in popularity among children and collectors alike. However, recent inspections have revealed that many of the versions being sold are counterfeit and pose serious risks to young children.

The Trading Standards team visited several stores in the Blackburn and Darwen area, where they found multiple versions of the Labubu toys that failed to comply with the Toy Safety Regulations 2011. Despite carrying UKCA and CE markings—indicators meant to signify a toy has passed safety standards—the labubu dolls were flagged for a range of safety violations. Officials suspect that many of these products are illegitimately labeled and have not undergone proper safety testing.
Choking Hazards Found
The investigation revealed that parts of the dolls, including detachable eyes, fur, and plastic accessories, could be easily pulled off and pose choking hazards to small children. One doll even included a plastic Coca-Cola bottle attached by a cord, which was found to detach easily and could become a dangerous object if swallowed.
As a result, numerous unsafe Labubu toys were seized from local retailers, some of which had a large variety of counterfeit stock on display.

Council Statement and Consumer Advice
Councillor Jim Smith, Executive Member for Environment and Communities, emphasized the importance of consumer awareness:
“As a council, one of our core missions is to build safer communities. Our Trading Standards team do vital work to keep our community safe by seizing dangerous products. Customers should be mindful about what they are purchasing, ensuring it’s not just a good deal.”
The council offered safety tips for toy buyers, urging people to:
- Inspect packaging for clear manufacturer/importer details.
- Follow age recommendations to avoid choking risks.
- Buy only from trusted retailers.
- Be skeptical of unusually low prices, which may signal unsafe or fake products.
What Parents Should Know
Labubu dolls are officially sold by Pop Mart, but knockoff versions are increasingly appearing in markets and online. Consumers are encouraged to report suspicious products to Citizens Advice or local authorities.
As the investigation continues, legal action may be taken against shop owners found selling dangerous or non-compliant toys.
